Initially launched in other Asian markets, Avita, the latest mid-range lifestyle tech brand from America has set its footprints in Malaysia by unveiling Avita Liber, its stylish range of laptops which combines both performance and fashion.
Designed with ease of use in mind, the Avita Liber series weighs 1.37kg and sports a sleek casing which measures 5mm at its thinnest point.
It comes in two display sizes of 13.3-inch and 14-inch with a FullHD (1920×1080) resolution equipped with a multi-functional USB-C port which supports quick-charge, data transfer, as well as display connectivity.
Two USB 3.0 ports are also available for connecting different devices and accessories, as well as 4.0 Bluetooth and 802.11AC WiFi.
The Avita Liber comes in various shades, such as Avita Purple, Urban Ruby, Angel Blue. Customers can expect more colours options in the market throughout 2018.
Meanwhile, Avita has also collaborated with local designers and design institutions to create and produce customised casing patterns.
Additionally, it plans to roll out a self-service customisation platform later in the year which enables customers to create their own casing to reflect their own personal fashion and style.
The service aims to revolutionise the way consumers view electronic gadgets by providing endless customisation for every personality.
At the same time, Avita will be introducing a line-up of accessories to complement every lifestyle, which includes notebook sleeves, a notebook backpack, carrying cases, as well as computer peripherals such as a wireless mouse.
With power industry giants running the show, we hope Avita will be able to gain traction in the local market.
Avita Liber retails from RM1,799 to RM4,399 and is currently available exclusively at Notebook Pro in Digital Mall, Petaling Jaya, Selangor.
More store openings are expected in March 2018. Further news and updates can be found on Avita’s official website and Facebook page.